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Abstract


Douglas, Ngaire and Norman Douglas.  "Cruise ship passenger spending patterns in Pacific island ports,"  International Journal of Tourism Research, 2004, 6:4, Pages 251 - 261

The cruise business has recorded a solid growth rate in the past 20 years, with this development being driven by corporate mergers and takeovers, the launching of mega-ships,the opening up of new destinations and the growing propensity of people who choose to cruise. This study measures the expenditure patterns of cruise ship passengers in seven Pacific island ports of call. Some of these ports receive up to 32 cruise ship visits per year and their economies are partly reliant on them. It is important, therefore, for service suppliers, retailers and handicraft producers to know what appeals to cruise passengers so that they can continue to produce the products in demand profitably.


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